See this FAQ, the License Activated on Another Site section. After you follow those step, you will be able to activate the licenses on your new site.
I can not see the page you linked to as it seems to behind a coming soon landing page. I am assuming you are using Tile Plus based on your purchases. Tipew Plus uses a fixed image crop which is center weighted that is ideal for portraits of individuals. This does not work well for logos as they can be of any ratio.
Hope this helps!