By default the logo is shown on the results list and single views. It can be changed to be to be the image instead by using this shortcode:
[connections list_type='family' image='photo' tray_image='none']
You do not need to make any changes to view the logo since it is used by default.
Since you are using the list type shortcode option, this will also force Connections to use the template activated under the “Family” template type. So, make sure to have cMap activated under both the “Family” and “Individual” template types to make sure it is used in both instances.
Hope that helps, let me know!